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Product Planning integrates market needs and technology know-how to
drive continuous product introductions through platform and product
family planning |
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From Concept to commercialization, Product Development makes
efficient use of limited resources to get products to market |
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Product Management maximizes lifetime returns on product development
investments by managing opportunities in the lifecycle |
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Portfolio Management makes sure that the suite of new product
projects are optimally resourced, linked to strategy, and are
synergistic |
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